A human SDR costs $3,000–6,000 a month fully loaded — salary, benefits, tools, and months of ramp before a single meeting. We run a whole managed outbound operation for you — and you only pay $4 when you approve a lead.
Book a walkthrough →$4 per approved lead — one flat price, final. Reviewing is free, no subscriptions, no contracts.
A rep costs the same whether they book a meeting or not. We only charge when you approve a lead.
Pay only when you approve a lead — a flat $4 to reveal it and work it end to end.
We launch as soon as your ICP and inbox are ready — no hiring, no onboarding.
We source, write and follow up through nights and weekends — never off, never distracted.
Every line item a CFO would ask about — laid out honestly.
| Milla & Vida | Human SDR | |
|---|---|---|
| Cost | ✓$4 per approved lead — reviewing is free | ✕$3,000–6,000/mo incl. benefits |
| Ramp time | ✓Instant | ✕60–90 days |
| Billing model | ✓Pay per approved lead — no subscription | ✕Fixed salary, booked or not |
| Works weekends | ✓Yes | ✕No |
| Sick days / leave | ✓None | ✕~15 days/year |
| Scales instantly | ✓Yes | ✕Hire another person |
| Channels | ✓Email outreach — fully managed for you | —Depends on the hire |
| Consistency | ✓100% | —Varies |
| Personalisation | ✓AI-generated per prospect | —Manual |
| Tools needed | ✓Included | ✕Prospecting & outreach tools (hundreds/mo) |
| GDPR & POPIA compliance built-in | ✓Yes | ✕Requires training |
3 months average ramp time — while you're paying full salary from day one.
Tools: prospecting + outreach software — add hundreds a month on top of salary.
Attrition: average SDR tenure is 14 months. Then you start the whole process again.
We handle the volume — sourcing, first touches and follow-up — so your people spend their hours on the warm conversations that actually close. You approve every lead before we reach out. Hire when it makes sense; let us carry the pipeline until then.